was founded with a collection of boutique hotels in South America.
During the production of the film “Burn!” (1969). Marlon Brando, Academy Award Winning Hollywood actor and one of the most iconic legends in the film industry was a guest of the first boutique hotel owned by the family founders of Tayrona Capital.
His guest experience in our hotel allowed our approach to the Hollywood industry, which eventually changed our first business concept and scope, widening and taking our Hospitality experiences to another affluent market level.
Jaime Ordonez sr. developed a seamless and cutting-edge investment strategy that consisted of a coalition between the Cinematographic and Hospitality industries.
Rather than the movie industry covering expenses for sustenance, hotel accommodations, logistics, transportation, and other hospitality services for its large production teams (which can translate into millions of dollars), Tayrona Capital agrees to be in charge of all those outlays and provides services through its hotels' facilities and amenities in exchange for a share of future revenues and royalties of each movie.
To date Tayrona Capital has invested in over 500 films worldwide, whilst expanding its own property and business networks.
Tayrona Capital acknowledged as a Country Partner
As a result of the significant movie productions, Tayrona Capital has signed strategic alliances with over 20 countries throughout the world, gaining recognition as the perfect Strategic Partner to governments and becoming a sovereign funds manager.
is consolidated as a fully regulated financial institution within the main group of companies of Tayrona Capital Group Corporation (TCGC)
Tayrona Capital's role centers on the management of a Sovereign Funds Trust under TCGC supervision and the selection of Real Estate projects that meet the following three initiatives: the implementation of sustainability, an increase of employment, and the promotion and creation of tourism destinations.